The bandwagon effect is how people adopt a belief or behaviour faster the more others already have — popularity feeds on itself, regardless of merit. Examples:
What is the bandwagon effect? Read the full idea →Something becomes cool because it's spreading, not because it's better.
Voters drift toward whoever looks likely to win — everyone wants to back the winner.
A book sells more because it's already selling well, in a self-reinforcing loop.
A dance or product explodes mainly because lots of people are already doing it.
Prices rise because they're rising, as crowds pile into the popular bet (see also social proof).
That's just how memory works. Lock the bandwagon effect in with a 5-minute active-recall session — spaced repetition, no signup.
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